In recent years, big data has been hitting all walks of life with great momentum, and the application of big data has brought more thoughts to social development. The big data industry and its huge value creation have attracted the attention of all walks of life, and they have launched attacks and want to seize the opportunities.
Recently, some organizations predict that the market growth rate of China's big data industry will exceed 50% in the next five years. By 2020, China's total data will account for 20% of the total global data, becoming the world's largest data resource country. With the global data center, the market size is expected to reach 2 trillion yuan.
With the reduction of the threshold for the use of big data, the life service industry, which is closely related to people's lives, has also joined the use of big data. Many life service businesses have realized the importance of big data, gradually began to change their thinking, and spontaneously use big data through various channels, and began to develop from "purchasing platform data" to "operating their own data."
Whether it is "purchasing platform data" or "operating own data" itself is to collect customer data to achieve the purpose of store revenue, often need to pay the cost, for small and medium businesses can not afford this part of the economic expenditure. There is also a "cash collection system to obtain data", although the cost is relatively low, but the data collection is not comprehensive, and can not achieve the effect of revenue.
The beauty of the cash register, the beauty scene and the small program reservations constitute the beauty product matrix. With its own functions, Meilu uses statistics to analyze and analyze its own “big dataâ€, and builds a database system for each merchant to better understand customer information, preferences and behaviors, match corresponding merchants, and achieve the effect of merchant data sharing. . The data generated in this way can greatly reduce the marketing cost of the merchants, thereby completing the shaping of their own brands and solving the distress of most small and medium-sized businesses.
Consumers through appointments, in the shortest time, through system analysis, more accurate understanding of life service information, find the most suitable business for their own, experience better service.
Meilu first paved the tools to the industry to open the industry chain of offline and offline, thus creating an ecological circle, based on the life circle, grasp the data of merchants and consumers, and further do value-added services. The company's all-rounder, business processing, cashier, and intelligent CRM are integrated into one, becoming a customer care artifact, improving management capabilities, reducing costs, expanding business scale, and increasing profitability.
Meilu uses big data to complete the Internet transformation of online offline service online orders; help merchants shift from thinking of selling stored value cards and products to thinking of users actively purchasing services; using artificial intelligence in the cloud to deal with industry big data beyond user satisfaction The transformation.
The life service industry is essentially an information-connected service. The natural characteristics determine the areas in which it is easily transformed by information, big data, and changed by the Internet. The United States, let the life service to achieve multi-level changes, using the new service, dismembered the traditional cash register software, management system, and turned it to the user, into a practical scenario to solve user problems. The company combines big data, computer vision technology, deep learning algorithms and speech recognition, allowing users to take photos of your favorite hairstyles anywhere, anytime, and choose a favorite teacher through technician photos, special features and even small videos. A greater degree of convenience for users, improve the ability of businesses to meet consumer upgrades in the Internet era.
Meilu speaks for the life service business and creates a better future on the same starting line with global merchants.
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