At present, hardcover rooms are already a development trend. With the gradual rejuvenation of the buying population, the time-saving and labor-saving advantages of the hardcover house have gradually increased its market, which is a good opportunity for its downstream cabinet companies. However, problems in the process of hardcover are also criticized. While taking advantage of this opportunity, cabinet companies must steadily advance and develop rapidly.
Hardcover room drives the market demand for cabinets
With the issuance of notices prohibiting the construction of gross embryo houses by the relevant state departments, local governments began to increase the construction of hardcover houses. Relevant national policies clearly indicate that mandatory regulations will be implemented in large cities. For example, first-tier cities such as Beijing, Shanghai, and Shenzhen have used laws to ban the construction of gross embryo houses. Therefore, housing in large cities appears in the form of hardcover houses, which is much larger than the number of terminal items sold, and the efficiency is much higher.
In modern homes, people are paying more and more attention to the importance of kitchen in their home life. The demand for cabinet products is also increasing day by day, and it shows more desire for consumption in style design and function. The well-decorated kitchen must be driven by the sales of cabinets.
Hardcover is a double test of product quality and service
Although the fine decoration brings a broader market, its engineering project not only has high requirements for the quality of the cabinet products and service quality, but also the test of the rapid response capability of the cabinet enterprises: once the cooperation agreement is determined, the cabinet enterprises must Complete a series of tasks such as design, production, supply and installation in a relatively short period of time. At present, most of the cabinet enterprises in China cannot meet this requirement. Most of the production technologies and equipment are not mature, and it is difficult for products to meet this requirement.
In addition, hardcover is not a project approved by the government, and it is not regulated. Therefore, developers have more room to play freely. Such projects tend to sell at a higher price, but the cost is low, the quality is poor, and the cost performance is not high. For consumers, the biggest hidden danger in hardcover rooms may be quality issues. But for cabinet companies, the biggest problem is that the current standard for hardcover rooms is still unclear. In the end, what level of hardcover? There is no standard, many companies have doubts about this.
Striving for stability and seeking development
There are some hidden dangers in the "hardcover room" without perfect systems and standards, and it is very likely that there will be a situation in which "one glory is glory, one loss is lost". In the event of a problem, all businesses associated with this will be affected. Therefore, in this case, cabinet companies must maintain a clear-headed mind, especially in the case that the entire industry is not prosperous, "stable and progress" is the principle of corporate war. However, there is no doubt that with the improvement of people's living standards and the regulation of the home industry, there will be corresponding standards for hardcover rooms or full decoration.
Enterprises need to pay attention to the development of high-end products
Undoubtedly, the requirements for related items are relatively high for hardcover houses, and cabinet companies should strengthen the research and development and production of medium and high-end products in preparation for the market. Cabinet companies should show their unique quality in product design, make this quality a bright spot, and then carry out brand promotion around this uniqueness. As long as this highlight attracts consumers, it is a high-end brand.
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