Renovating old bottles is more environmentally friendly than using new bottles or melting recycled glass to make new bottles, which can reduce the “carbon footprint†by 95% compared to new bottles. In August this year, the United States "Wine Bottle Renew" will scrub the first 200,000 cases of discarded wine bottles at the Steck factory.
According to Bruce Stevens, the company's chief executive officer, the company invested $3.5 million to start a new bottle brushing machine. He said: "Our motto is that the old bottle brush is cleaner than the new bottle."
Stephens said that this idea started when home-brewed wines saw unclean old bottles two years ago. Although Europe has gradually begun recycling used wine bottles, due to technological and other reasons, this concept has never been accepted in the United States.
Chairman of the company, Bill Dowd, said: "The idea of ​​scrubbing old bottles is really great." The reason why the site is located in the American Canyon, mainly taking into account the wine area is very close.
Stephens said that the company has more than 40 investors, including the Napa Valley Waste Disposal Service, BLT, Biagi Transport, Luna Winery, Jackson Family Winery, and the Trinchero Family Winery. The old brushed article originated from the fact that the price of the Chinese red wine bottle is 40% cheaper than the new bottle. The company plans to increase the output to 2.5 million boxes five years later. The brushing equipment can be adapted to more than 100 wine bottles.
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